In this brand guidelines series of blog posts, we introduce the core principles of our philosophy. Today we will look at our core values.
In this brand guidelines series of blog posts, we introduce the core principles of our philosophy. Today we will look at feelings we aim to inspire through our work, feelings we intend to resist and feeling we wish to cultivate in the way we deliver our services and interact with our stakeholders.
In this series of articles, we look at our brand guidelines to explain the meaning behind our philosophy. Today, we look at our language – the words we like, and the words we avoid